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Danh ngôn của Dominic Cummings (Sứ mệnh: 4)

Fields make huge progress when they move from stories (e.g Icarus) and authority (e.g 'witch doctor') to evidence/experiment (e.g physics, wind tunnels) and quantitative models (e.g design of modern aircraft).
Technology enables people to improve communication with unprecedented speed, scale and iterative testing. It also allows people to wreak chaos with high leverage.
Despite the centrality of communication to politics it is remarkable how little attention Insiders pay to what works - never mind the question 'what could work much better?'
Speed and adaptability are crucial to success in conflict and can be helped by new technologies.
Vote Leave argued during the referendum that a Leave victory should deliver the huge changes that the public wanted and the U.K. should make science and technology the focus of a profound process of national renewal.
Eitan Hersh wrote a book in 2015 called 'Hacking the Electorate.' It's pretty much the best book I've seen on the use of data science in U.S. elections and what good evidence shows works and does not work.
MPs have no real knowledge of how to function other than via gimmick and briefings.
Project management is not hard in the same way that theoretical physics is hard - there are tried and trusted methods that a lot of people without exceptional talents can use - yet we can't embed it in government.
If you want to make big improvements in communication, my advice is - hire physicists, not communications people from normal companies and never believe what advertising companies tell you about 'data' unless you can independently verify it.
A basic problem for people in politics is that approximately none have the hard skills necessary to distinguish great people from charlatans.