Danh ngôn của Gene Roddenberry (Sứ mệnh: 6)

We stress humanity, and this is done at considerable cost. We can't have a lot of dramatics that other shows get away with - promiscuity, greed, jealousy. None of those have a place in 'Star Trek.'
'Star Trek' is a 'Wagon Train' concept - built around characters who travel to worlds 'similar' to our own, and meet the action-adventure-drama which become our stories. Their transportation is the cruiser 'S.S. Yorktown,' performing a well-defined and long-range Exploration-Science-Security mission which helps create our format.
The strength of a civilization is not measured by its ability to fight wars, but rather by its ability to prevent them.
'Star Trek' was an attempt to say humanity will reach maturity and wisdom on the day that it begins not just to tolerate but take a special delight in differences in ideas and differences in lifeforms.
My model for Kirk was Horatio Hornblower from the C.S. Forester sea stories. Shatner was open-minded about science fiction and a marvelous choice.