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Danh ngôn của Philip Zimbardo (Sứ mệnh: 5)

Academic success depends on research and publications.
The line between good and evil is permeable and almost anyone can be induced to cross it when pressured by situational forces.
A good cult delivers on its promises. A good cult nourishes the needs of its members, has transparency and integrity, and creates provisions for challenging its leadership openly. A good cult expands the freedoms and well-being of its members rather than limits them.
That human behavior is more influenced by things outside of us than inside. The 'situation' is the external environment. The inner environment is genes, moral history, religious training.
I'm saying to be a hero is means you step across the line and are willing to make a sacrifice, so heroes always are making a sacrifice. Heroes always take a risk. Heroes always deviant. Heroes always doing something that most people don't and we want to change - I want to democratise heroism to say any of us can be a hero.