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Danh ngôn của Stephen Covey (Sứ mệnh: 4)

Effective leadership is putting first things first. Effective management is discipline, carrying it out.
Live out of your imagination, not your history.
Management is efficiency in climbing the ladder of success; leadership determines whether the ladder is leaning against the right wall.
A cardinal principle of Total Quality escapes too many managers: you cannot continuously improve interdependent systems and processes until you progressively perfect interdependent, interpersonal relationships.
There are three constants in life... change, choice and principles.
In the last analysis, what we are communicates far more eloquently than anything we say or do.
Every human has four endowments - self awareness, conscience, independent will and creative imagination. These give us the ultimate human freedom... The power to choose, to respond, to change.
It's a fact that more people watch television and get their information that way than read books. I find new technology and new ways of communication very exciting and would like to do more in this field.
We are the creative force of our life, and through our own decisions rather than our conditions, if we carefully learn to do certain things, we can accomplish those goals.
Trust is the glue of life. It's the most essential ingredient in effective communication. It's the foundational principle that holds all relationships.
Despite all our gains in technology, product innovation and world markets, most people are not thriving in the organizations they work for.
Employers and business leaders need people who can think for themselves - who can take initiative and be the solution to problems.
When it comes to developing character strength, inner security and unique personal and interpersonal talents and skills in a child, no institution can or ever will compare with, or effectively substitute for, the home's potential for positive influence.
But with the steady disintegration of the family in modern society over the last century, the role of the school in bridging the gap has become vital!
Between stimulus and response, there is a space where we choose our response.
Leadership is a choice, not a position.
Moral authority comes from following universal and timeless principles like honesty, integrity, treating people with respect.
If you want small changes in your life, work on your attitude. But if you want big and primary changes, work on your paradigm.
Synergy is what happens when one plus one equals ten or a hundred or even a thousand! It's the profound result when two or more respectful human beings determine to go beyond their preconceived ideas to meet a great challenge.
If there's one thing that's certain in business, it's uncertainty.
If you carefully consider what you want to be said of you in the funeral experience, you will find your definition of success.
In school, many of us procrastinate and then successfully cram for tests. We get the grades and degrees we need to get the jobs we want, even if we fail to get a good general education.
An empowered organisation is one in which individuals have the knowledge, skill, desire, and opportunity to personally succeed in a way that leads to collective organisational success.
Remember, we are not human beings having a spiritual experience. We are spiritual beings having a human experience.
It takes a great deal of character strength to apologize quickly out of one's heart rather than out of pity. A person must possess himself and have a deep sense of security in fundamental principles and values in order to genuinely apologize.
When we value correct principles, we have truth - a knowledge of things as they are.
Strength lies in differences, not in similarities.
It's amazing how confused and distracted and misdirected so many people are.
When you show deep empathy toward others, their defensive energy goes down, and positive energy replaces it. That's when you can get more creative in solving problems.
Your most important work is always ahead of you, never behind you.